Smarter, Faster Decisions with Data
About The Data Miners Team
We are a team of an experienced marketing executive, computer science engineers, and analysts in the United States that are here to serve your company’s needs. We are passionate problem solvers that love numbers and finding ways to help you become more profitable. And most importantly, we like a challenge.
As a data miner, we roll up our sleeves and do the dirty work to find new revenue opportunities from your existing operational, customer, product, sales, and marketing data. Using our disciplined approach to identifying insights from your existing data, we help organizations identify actionable and scalable ways to optimize their business operations to improve their revenue performance. We then build your personalized marketing and sales strategy, tactical go-to-market plan, and reporting solutions so that your teams can do what they do best: execute plans while you realize improved performance and ROI (Return on Investment).
We believe the best business decisions are data-driven decisions. The Data Miners Team is here to find your new revenue opportunities and build your roadmap of success while your teams run your day-to-day operations.
Insights and Analytics Solutions for your business
Evolving your existing analytics to actionable insights to improve your business operations…and revenue
Are you satisfied with your current reporting and analytics? Are the numbers you are looking at helping you figure out how to navigate this turbulent economy? Does your organization have a data literacy problem?
If you are silently nodding you’re your head as you read this, please know that you are not alone. A recent survey shows 52% of business users agree that existing data is not suitable for necessary business analysis, compared to only 36% of central data and analytics teams. (Businesswire.com 2022)
Now that we know the problem, The Data Miners team is here to provide your solution.
The Data Miners team specializes in analyzing and identifying unique insights into your business. These insights will lead to “actionable data”, the core metrics in your unique business that drives your efficiency, optimization, and profitability.
We work with the top reporting platforms and services (PowerBI, Google Analytics, Meta Business Suite, Microsoft Advertising, Tableau) and systems (Snowflake, Salesforce) to create customized reporting capabilities for your business. Full details here
At the end of the day, you will have peace of mind that you are looking at the “numbers that matter” in a simple format to enable you to make confident, faster decisions to optimize your business.
Personalized Marketing and Sales Solutions
High impact marketing and sales solutions moving at the speed of business
How are your results? Are you happy with them? Or are you perplexed and need to find “the next big thing” to drive growth?
How about your team? Do they seem overwhelmed? Are they helping you with new, actionable solutions to transform your business, or are they bogged down in inefficiencies that minimize their impact to your bottom line performance?
As a business leader, these issues are real. And The Data Miners team is here to help.
At The Data Miners, we offer data-driven marketing and sales optimization sprints to help you in your time of need to address these issues. Our optimization sprints focus on speed, optimization, and impact. Working in an agile structure, each sprint is designed to be completed in approximately 4-6 weeks time.
Our approach is straight forward:
Assess your current situation (marketing, sales performance, and overall business performance)
Identify key insights into your historical and current performance
Plan the strategies to drive impact in your business and through your team.
Build a personalized action plan for growth and revenue success
As a result, You will receive an unbiased roadmap to success that is personalized to your unique business and state of business maturity.
Optimization sprints include:
Marketing Tactical Performance Optimization (TV, Radio, Digital, Social, Email, Direct Mail)
Marketing Strategy (Acquisition, Retention, Customer Experience)
Sales Channel Optimization (Online, Retail, Inbound Sales, Inbound Sales, Customer Care and Support)
Customer Contact Center Optimization (Billing Services, Technical Services, Online services, Vendor relationship
The Data Miners are here not to just help you find insights in your data, but to build actionable strategies to help you grow revenue and improve your overall marketing and sales performance.
Strategic Planning Solutions
Building sustainable revenue growth strategies for your unique business challenges
Are you a business leader that is trapped living in your daily, weekly, and monthly performance, and struggles to strategize for the long term health of your business? If you are (and you are not alone), the Data Miners Team is here to help you build your multi-year roadmap of success using our data-driven approach.
With the Data Miners Team, I partner with you and your team to build your strategic plan of success. We offer a wide variety of solutions including:
Integrated product marketing growth strategies (Acquisition, Upgrade, Engagement, and Retention)
Messaging and communication strategies (harmonizing legal requirements with your marketing communications)
Marketing Organizational transformation (current state, future state, end state)
Financial growth strategies (development/modeling/marketing execution/sales channel execution)
As a result, you will receive a personalized strategic plan that can transform your business for the years to come.
Expert Reporting and Analytics support during your quarterly and annual planning seasons
Or maybe you are in a different position, where you have the ideas and strategies that you are confident can work, however you do not have the analytics and financial talent on your team available to help you develop your business case. If this is your challenge, the Data Miners Team can provide the solutions.
We understand that when your budget season starts, the impact to you and your team is significant. Time is your most valuable asset. And finding the time and resources to build and justify your next revenue opportunity is challenging when you have your daily responsibilities to your business and your team.
The Data Miners team is here to alleviate a layer of stress from your budget season. We will bring our data-driven expertise to your business. Whether it is building reports that justify (or debunk) your hypothesis to end-to-end modeling and financial support for your business case, we are here to help you.
With over 12 years experience at a Fortune 50 company (Comcast) developing quarterly and annual budget plans geared to deliver revenue and growth, the Data Miners team will bring our expertise to your company and your planning seasons.
Data Cleaning
The art of “data hygiene” and how it impacts your business
Data cleaning (or data hygiene) is the process of detecting and correcting corrupt or inaccurate records from a record set, table, or database. Why should you care about “dirty data”? Well, your peers are concerned, so maybe you should be too.
“Having dirty data can lead people to make bad decisions by putting trust and faith in inaccurate information while ignoring other, better sources of information.” (cmswire.com 2021)
With The Data Miners on the job, you can experience the following benefits of clean data:
Single source of truth for your business metrics
Optimized data pipelines
Confidence in your numbers
Data Hygene is critical if you want to optimize your business operations and identify new streams of profitability. The Data Miners team of computer science engineers are here to do the dirty work for you.
Learn the details of our data hygiene services here.
Data Migration
Your data integration and migration partner during the change management of systems
76% of global CEOs are investing in automating processes and systems. (PWC.com Survey)
Are you part of this group of thought leaders (or considering to get in the game) to evolve your business leveraging new technology? If you are, you understand that this work needs to be timely, accurate, and cannot impact your business operations.
Your first party data is your most valuable asset. Ensuring that it works optimally in your new platform is critical to get your expected return on investment.
With data migrations, there is not an “easy button” to simply press and your data magically moves from your legacy platform to your new one. This is where The Data Miners can help you with your new CRM platform implementation.
Regardless of where you are on your platform upgrade journey (planning, execution, or post implementation clean-up), the Data Miners are here to provide personalized data management solutions for your business.
The Data Miners team of computer science engineers are here to provide expert customer service, support, and execution excellence during this exciting change management in your business. Click Here to learn more.
Technical Areas of Expertise
Industries we serve, platforms and language expertise
The Data Miners are a skilled team with diversified skillsets and backgrounds. Below are our areas of expertise:
Industries
Broadband/Telecom
SaaS
Government
Financial Services
Healthcare/Insurance
Language
Python
Ruby
C++
C#
VBA
SQL
Systems and Platforms
CSG
Salesforce
Snowflake
Enrollment 123
Zoho CRM
Analytics Platforms and Services
PowerBI
Google Analytics
Meta Business Suite
Microsoft Advertising
Tableau
The Data Miners team of experienced computer science engineers are ready to solve your complex data needs. Click below to see how The Data Miners can help you optimize your business operations today!